Where elegance meets modern

UX & UI Design • Web Development • Shopify Plus

Juliska

Juliska

Juliska

The brief

Luxe tableware company Juliska came to Roswell NYC for help with an online store that could be modern and user-friendly, while still retaining a traditional style.

Full Bleed Image

The approach

Design Strategy & Full Bespoke Website

Roswell helped build a cohesive brand experience through design that translated across multiple touchpoints.


Customer Retention Strategy

Roswell designed a new email template that effectively walked the line between modern and traditional, and implemented best-in-class structures and concepts in order to provide a first-rate customer experience for Juliska’s customers.

The results

In the first half of 2023 Juliska’s Shopify revenue increased by 107% and the conversion rate increased by 159%. The AOV also increased by 12%.

159%

conversion rate increase